About Gary Hammond

Certified ADHD coach who gets it

I have lived with ADHD through over 20 years in leadership. Now I work with adults who want to make sense of their patterns and find practical approaches that actually fit.

About Gary Hammond

Gary Hammond

Gary Hammond

Certified ADHD Coach · 600+ sessions delivered · 20+ senior tech career

Based in Barcelona • From Ireland • Working with Adults Globally

My journey

From Tech Executive to ADHD Coach

I am originally from Dublin and now live in Barcelona. Before retraining as a coach, I spent over 20 years in the technology industry. I founded and ran a digital agency (iterate), served as General Manager of an international SaaS platform, and held Head of Product and Client Success Director roles across the industry. On paper, a solid career. In practice, something that took a significant toll.

"The gap between what I knew I was capable of and what I could actually produce was exhausting."

The Diagnosis That Did Not Fix Things

I was diagnosed with ADHD in 2013, at 32. I had expected that knowing would change things. It did not, at least not for a long time. The decade that followed included director-level roles and external achievements, but internally things were getting harder. By the end of 2022, I was burnt out and stuck.

What finally changed was getting the right support. In 2023, I accessed specialist ADHD coaching for the first time. It was different from anything I had tried before. The issue was never awareness or effort. It was having someone work alongside me to figure out what actually fitted my situation.

Why I Retrained

I retrained as a certified ADHD coach because the gap between diagnosis and useful support is far too wide, and far too common. Most adults I work with have spent years being told to try harder, get organised, or download another app. That is not coaching. Coaching is working out why the standard advice does not fit you, and building something that does.

I have been the executive who had to perform despite ADHD. I have also been the person who finally got the right support and understood what had been happening. That dual experience shapes how I work with every client.

What People Say

Lived Experience, Real Impact.

IT Professional

DUBLIN, IRELAND

"After our first session, I knew more about ADHD and how my mind works than ever before."

I was never able to connect with what it means to live with ADHD, I felt I had no answers but things started to make sense. As I worked with Gary over several sessions, many things started to improve. Despite my challenges, I am much more content and able to act in ways I simply could not before.

SOFTWARE ENGINEER
Aviva

Aviva Life and Pensions

CORPORATE HQ, DUBLIN

"Gary's delivery was incredibly engaging... one of the best talks they have ever attended."

Holding the attention of the room in our Dublin HQ and an additional 270 colleagues online across our UK and Ireland offices. Months later, colleagues still reference his talk as one of the best talks they have ever attended.

I work with individuals via online coaching and with organisations through talks and training. Both are listed here because the same thing sits behind each: someone who has actually lived with ADHD and understands what changes things.

Credentials

Background and Experience

Qualifications, memberships, former roles, and education.

Certificates

  • Certified ADHD Coach (ADHD Works)
  • Positive Psychology and ADHD Coaching (Mentor Coach)
  • Positive Psychology and Advanced Adult ADHD Coaching (Mentor Coach)
  • Understanding ADHD: Current Research and Practice (Kings College London)
  • Certified Professional Life Coach (CPD / CEU)
  • Diploma in the Symptoms, Treatment and Management of ADHD
  • Preparing submission for PCAC credential (PAAC) In progress

Associations

  • ADHD Coaches Organization (ACO)
  • Children and Adults with ADHD (CHADD)
  • Association for Coaching (AC)
  • Neurodivergent Practitioners (NP)

Former Roles

General Manager (Kooomo SaaS)Founder & Managing Director (iterate)Senior Developer (Open Interface)President (IADT Students' Union)

The career that preceded coaching is directly relevant to the coaching itself. Over 20 years in tech leadership. These are not background details. They are the context in which my ADHD went unmanaged for a decade, and where I learned what the gap between diagnosis and real support actually looks like.

Formal Education

  • Masters Degree in Science (Computing, Digital Media)
  • Bachelors Degree in Science (Computing, Multimedia)
My approach

A Partnership, Not a Prescription

Coaching with me is a conversation, not a prescription. You are not coming to be told what to do. Most adults with ADHD have had plenty of that. You are coming to figure out what is actually going on and what might work differently.

Sessions are focused on your specific situation. If attention and task management are the issue, we work on that. If it is confidence, self-criticism, or the pattern of starting strong and falling apart later, we work on that. I do not apply a generic framework. I pay attention to what you tell me and work from there.

Who I Work With

Most of my clients are adults who were diagnosed at some point but are still not quite figuring it out. Some were diagnosed recently and are trying to understand what it actually means for them. Some have known for years and have tried various approaches without finding anything that fits. A number work in tech, leadership, or run their own businesses. That is partly because my background makes the fit obvious to them, and partly because those contexts put particular pressure on executive function in ways that tend to surface ADHD sharply.

I also work with people who have no professional connection to tech at all. The ADHD patterns are the same. What varies is the context, and that is always where we start.

Most clients come in having already read everything they can find about ADHD. They are not short of information. What they are short of is a way to connect that information to what is actually happening in their own life. That is where sessions spend most of their time.

The typical engagement runs eight to ten sessions, usually weekly to begin with. Some clients continue longer. Some take a break and return later. You set the pace and you decide when to stop. There is no lock-in.

ADHD coaching is not medical treatment. Other than pointing you to relevant resources, I do not give medical advice. I always recommend working with your GP or relevant healthcare providers for any medical or mental health concerns that fall outside the scope of coaching.

ADHD Coaching Pricing

ADHD Coaching Costs and Options

Coaching is most effective when there's consistency and trust over time. I provide clear and transparent pricing on a range of session options designed to support that, with flexible payment and no long-term lock-in.

International

Pricing Options

Per Session

€95 /session
Flexible
Scheduling
Most Local
Currencies

Me & ADHD: A Lived Experience

Want to find out more about my own experience of growing up and living with ADHD?

I've a dedicated blog post where you can read more on that and learn about the nature and impact ADHD can have.

Questions about Gary

Ready to discuss how ADHD Coaching can help?

Book a free discovery call to discuss your situation and see if we're a good fit.

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